The origins of the iconic Polo Shirt

Filed Under (Products) by sburke on 12-12-2011

Iconic, American and a classic wardrobe staple, the polo shirt has become a pillar of comfortable, stylish fashion. Reproduced the world over, this timeless article has come a long way from its original sporting beginnings.

Despite what the name suggests, the polo shirt as we know it did not first emerge on the polo field. The iconic shirt made its debut appearance in the 1926 US Grand Slam, sported by Rene Lacoste. The 7 times Grand Slam champion, known as ‘the Crocodile,’ was fed up with the stuffy, restricting tennis attire of the times and set about creating an alternative. He designed a short-sleeved, breathable pique cotton shirt. Lacoste’s new tennis top had thoughtful details, ensuring comfort, wear ability and style. The stiff collar protected his neck from the sun and the longer shirttail meant it would stay tucked in.

Tennis players weren’t the only athletes disgruntled with their apparel options. Polo players had been taking the field in long-sleeved, thick oxford cotton shirts since the 1800s. They received some respite when John Brooks, of Brooks Brothers fame, suggested buttons down the front would keep the collars from flapping in the wind; but the outfit remained far from comfortable.

It didn’t take long for the story of Lacoste’s new-style tennis shirt to make the rounds and in the early 1930s the polo players gave it a go. After that, they were hooked. The shirt quickly became standard garb on the polo field. Over the next several decades, the term ‘polo shirt’ and Lacoste’s tennis shirt became synonymous.

After retiring from tennis in 1933, Rene Lacoste formed Chemise Lacoste, a luxury sportswear company. They began mass-marketing the polo shirts in France and North America and the tennis shirt, along with the crocodile logo, soon had a stronghold on the sporting world.

In 1972, a young Ralph Lauren took the shirt from the sporting arena and brought it to the masses. His fledging clothing line, Polo, introduced a version of the shirt in 24 different colours and the humble polo shirt soon became one of the pillars of men’s fashion.

These days, the style has become so popular it is its own category of clothing, seen in school uniforms, semi-professional business attire, outdoor work attire, and everyday use. Hundreds of clothing companies have created their own version of polo shirts as it had proven to be a timeless and essential wardrobe staple.

More than eight decades since it first took the court on the back of Rene Lacoste, the polo shirt and its myriad of modern translations still holds true to its pedigree: a comfortable, wearable and stylish shirt that anyone can wear.

Sean Burke writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.

Top t-shirt styles this season

Filed Under (Products) by sburke on 05-12-2011

T-shirts are often overlooked as a significant fashion piece. There are a variety of styles available for the classic t-shirt this winter, so consider these options when deciding to invest in the season’s trendiest t-shirts.

First, there is always room for the classic t-shirt in your wardrobe. They are versatile and easy to create an outfit around. The classic t-shirt can feature a number of neck lines, including crew neck, scoop neck and V-neck. They are available in a range of colours and accent any outfit or serve as a base layer.

A variation of the classic t-shirt is the patterned or printed t-shirt. Patterned t-shirts, as the name might suggest, feature patterns like horizontal or vertical stripes and add a punch of colour or dimension to your look. Available in a variety of colours, a patterned t-shirt is well suited to an assortment of outfits. Another variation is the printed t-shirt, which feature a main image, usually on the front of the shirt. These are increasingly popular in today’s trends as they are a great way of expressing your thoughts or personality. A printed t-shirt worn underneath a casual blazer is a popular combination, and gives a polished look with a casual edge.

Men’s t-shirts are also available with long sleeves. These are perfect for those colder months. They add dimension to any outfit and the added layer will help keep you warm. Available in three-quarter or full-length sleeves, the long-sleeved t-shirt will be a well-worn addition to your wardrobe, and perfect for create a more casual look throughout the winter months.

While the fact that it’s colder out could lead you to believe that you’d be less likely to need as many new t-shirts as you might have in the winter months, if you stop and think about it, that’s not necessarily the case. After all, winter brings with it the festive season, and once you actually get inside at all manner of Christmas and New Year parties over the coming months, you’re going to want to look your best underneath your long coats and scarves!

When shopping for t-shirts this season, keep in mind the range of t-shirt trends that are popular at the moment. It might be a good idea to purchase a wide variety of styles to be able to put them together in several different combinations. One or two t-shirts in every style will be a good start when creating your wardrobe. Keep your eye out for mens t shirts that help to showcase your personality and personal style. They will add colour or a personal touch to any outfit and are easy and comfortable to wear.

Sean Burke writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.

How to wear a stylish winter coat

Filed Under (Products) by sburke on 05-12-2011

Now that the days are getting cooler and the dark nights of winter are fast approaching you can start experimenting with your wardrobe for the new season. Autumn and winter are all about layering and staying warm, but this doesn’t mean you can’t look chic and fashionable every day.

Creating your perfect winter wardrobe is about finding the right coat and building the rest of your outfits around this staple piece. Your winter coat or jacket is the item you will probably spend the most money on and the most time wearing.

Pick a coat that accentuates the best parts of your figure and truly represents your personality. Key looks this season are faux fur, utility and bright fabrics.

Faux fur is eternally glamorous and perfect for dazzling at all those parties that are already filling up your calendar. A little faux fur jacket works well with a sparkly dress and some killer heels. For a daytime look that adopts the faux fur trend go for a fur collar or fur around the wrists.

The utility look is also big news this season – think belted waists, high necks and symmetrical buttoning with a military edge.

Bright statement coats are the perfect way to bring a little colour to drizzly days. Choose from sky blue, fuchsia or zingy orange and stand out for the crowd in a coat that is great for either day or night wear. Black or brown boots will keep your feet cosy whilst complementing your statement coat. Team your bright statement coat with neutral accessories – from hats and scarfs to keep you snug, to a good sized handbag to carry around all your essentials.

When choosing a winter coat to complement your figure, bear in mind that length is important. If you are long and lean then longer length coats look great on you, and large buttons are something you can pull of that are on trend. Petite women should opt for shorter jackets that stop at the hips and won’t hide your legs. Use a waist belt to create an hourglass silhouette and give your shape some definition.

Once you have found your ideal women’s coat you have a basis from which to build the rest of your winter wardrobe and coordinate accordingly.

This autumn and winter invest in good quality womens coats that will engage with the season’s latest trends and keep you cosy right through to the spring.

Sean Burke writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.

Finding your perfect little black dress for the party season

Filed Under (Products) by sburke on 05-12-2011

The party season is nearly upon us and no party girl’s wardrobe is complete without the staple little black dress - or LBD for short. Flattering, fabulous and perfect for most occasions, it is no surprise that the LBD has endured as a fashion must-have for so long.

A dress is probably the most difficult garment to get right, since women come in so many different shapes and sizes, and so does the LBD. Use our quick guide to finding the perfect LBD to see you through the party season and dazzle at every opportunity.

It is the season to sparkle and this year you’re going to find the shops full of LBDs that shimmer and sparkle at every turn. Smaller frames can really pull of a lot of sparkle, go all out with an embellished LBD and turn heads at any seasonal party. For the fuller figured ladies, the trick is in the detail. Opt for a glamorous LBD with sparkly trimmings that subtly catch the light. Embellishments on the shoulders or sleeves work really nicely and draw the eye to the features you most want to enhance.

Petite or boyish figures will suit a high neckline and details such as a corsage or ruffles give the illusion of a fuller bust. If you are short remember to team your LBD with some neutral heels to give you added inches in height, and add a flash of colour with bright make up or nail varnish.

Hiding curves beneath a flowing number tends to make hour-glass body types look bulky. Hour-glass figures should emphasise what they’ve got with a waist cinching wrap dress.

For a fashion-forward look go for a metallic LBD. This new twist on the classic look is a hot look on catwalks for the coming season and now many high street stores are doing their own easily wearable versions. Feathers are also big news and should always be paired with some fabulous red lipstick and a confident attitude.

The lace trend continues well into the winter and adds a sophisticated edge to an evening dress.

Don’t forget to accessorise to really make the most of your LBD during the party season. Choose a bright colour that pops, or for something subtle and sophisticated choose from the range of metallic accessories that you’ll find in the shops this season.

Wear that little black dress with confidence this party season and let yourself sparkle.

Sean Burke writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.

iPhone 5 to be released on 21st October at BestBuy

Filed Under (Marketing, Products, Technology) by admin on 05-09-2011

According to an internal document released by ThisIsMyNext shows an Apple Fixer Installation on the 21st October which comes in the time zone of Apple iPhone 5 release. Fingers crossed on how the new phone will look like as i personally don’t believe in the designs leaked out.

Let’s give our Fashion the bone-breaking look!

Filed Under (Life, Products) by admin on 05-08-2009

Few days back while i logged onto my WLM, the MSN Today showed up a video saying “Top Fashion Mistakes by Men” and though i am not much into fashion as such ( i have a style of my own;) ) i still just clicked to check out the video. The horribly shot video in London however was very shot and precise but well it did shared some little information that i think most of the youth and fashion conscious people from age group of 18 - 35+  would definitely care for. I can’t seem to find the link of the video anymore but here are a few things the guy mentioned:

  • Do not wear patterned formal shirts
  • Do not wear casual shirts with brand logos
  • Do not wear shirt that shows most part of the chests
  • Do not wear just every-type of shirt with a blue denim jeans!

Though it sounds simple and nothing new, but we see in our daily life many people including me would be doing mistakes like that very often. Anyhow, my i can’t seem to get my hands off any good gear that i’d come across weather they be t-shirts or caps , shorts etc. There are hardly a few that would blow your mind off. Locally i prefer Outfitters more cos that’s the best and funky available, plus its got an outlet in the place i study, but when i have to order online there are hardly a few stores that i could rely on cos very few match the taste i’d prefer wearing. Bone Breakerz is probably one store that will blow your mind off with the gear they provide, the name however does sounds odd though;) but than tha gear is pretty much related to their tag-line that says “Extreme  Gear for the Extreme People” . Their catalogue is amazing and i personally love their designs in Shirts and their Accessories, its truly stuff one would love to have on them!